You can double your food benefits in Wisconsin with programs like Double Dollars! These food incentive programs can help you get more food for your food benefits.
In this article, we’ll discuss what these programs are, who is eligible, and how you can get started.
Double Dollars
The Double Dollars program provides up to $20 worth of free food per day when you shop with your FoodShare benefits at a participating market! This is an incredible opportunity to double the value of your food benefits.
Who is eligible for Double Dollars?
Literally anyone who has a SNAP EBT card can participate in Double Dollars. It doesn’t even matter if your card is from out-of-state!
That means if you’re eligible for Double Dollars, you’re also eligible for these EBT discounts too!
How does it work?
When you visit the farmers market, you’ll need to go to the information booth to get started. They’ll ask how much money you want to spend. You’ll swipe your card and they’ll give you that amount in Market Dollars. They’ll also give you a set of Double Dollars for the same amount.
You can spend the Market Dollars on any SNAP-eligible items at the market.
You can only use Double Dollars to purchase:
- Breads and cereals
- Fruits and vegetables
- Meats, fish and poultry
- Dairy products
- Plants and seeds that grow food
If you decide that you don’t want to spend all the money you withdrew from the card, that’s okay. You can take the Market Dollars back to the information tent to have them refund your card. However, you have to return one Double Dollar for every Market Dollar you decide to refund back to your card.
Where can I get Double Dollars?
In order to get Double Dollars, you have to shop at a participating market.
This is the list for Summer 2023:
| City | Name | Address |
| Madison | Dane County Farmer’s Market | 2 E Main St Madison, WI 53703 |
| Madison | Eastside Farmer’s Market | 202 S Ingersoll St Madison WI 53703 |
| Madison | Monroe St Farmers Market | 2219 Monroe St Madison WI 53711 |
| Madison | Northside Farmers Market | 2901 N Sherman Ave Madison WI 53704 |
| Madison | Troy Gardens Farm Stand | 502 Troy Dr Madison WI 53704 |
| Madison | Westside Community Market | 505 S Rose Rd Madison WI 53719 |
| Monona | Monona Farmers Market | 400 E Broadway Monona WI 53716 |
| Sun Prairie | Sun Prairie Farmer’s Market | 1 Cannery Square Sun Prairie WI 53590 |
| Verona | Verona Downtown Farmers’ market | 101 W Railroad St Verona WI 53593 |
You can get Double Dollars in the winter as well from these participating markets:
| City | Name | Address |
| Monona | Holiday Farmers Market | 1 John Nolen Dr Madison WI 53703 |
| Madison | Garver Feed Mill | 3241 Garver Green Madison WI 53704 |
The Willy Street Co-Op in Madison also participates in Double Dollars during the winter months but it’s a little more complicated. They only offer this program on Tuesdays between late October and early march. The Double Dollars have to be earned and redeemed in increments of $5 instead of $1, which is also less convenient.
Mobile Market
The Mobile Market is a grocery store on wheels that travels throughout Milwaukee County on weekdays. The market sells food for 50% off Piggly Wiggly’s prices!
Who is eligible?
Anyone can shop at the Mobile Market. They can accept credit, debit, or EBT benefits.
The market is mobile so it isn’t always in the same place. Check their calendar to know when they’ll be stopping near you!
What can you buy?
There are many different things you can buy from the Mobile Market!
- Fruits
- Vegetables
- Milk (dairy and non-dairy)
- Chicken
- Beef
- Pork
- Deli meat
- Cheese
- Yogurt
- and more!
The Mobile Market does not sell any canned or processed foods.
Summary
Double Dollars and other programs, like Mobile Market, allow low income shoppers in Wisconsin to get more food with their food benefits. If you receive Supplemental Nutrition Assistance Program, you can use these programs to increase the amount of groceries you can buy.
Nicole Thelin
Nicole is the founder and lead researcher of Low Income Relief. After a personal experience with poverty and homelessness following her husband's sudden medical discharge from the U.S. Army, Nicole discovered the life-changing impact of community resources. This experience ignited her passion for empowering others to navigate similar crises. Nicole launched her writing career at age 16, working for various newspapers and publications. Her commitment to in-depth research and accessible content has been recognized by Google for Publishers and other industry leaders. For over 20 years, she has applied her investigative skills to uncover the most helpful, up-to-date information on benefits programs and community resources, ensuring Low Income Relief maintains the most extensive resource databases available.