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All About the Gus Schumacher Nutrition Incentive Program (GusNIP)

All About the Gus Schumacher Nutrition Incentive Program (GusNIP)

The Gus Schumacher Nutrition Incentive Program (GusNIP) helps low income Americans access more fresh fruits and vegetables. This is really important because healthy eating can be challenging, especially when fresh fruits and vegetables seem out of your budget.


This article is all about demystifying GusNIP, helping you understand how it can benefit your family, and guiding you on how to access its incentives.

What is the Gus Schumacher Nutrition Incentive Program (GusNIP)?

The Gus Schumacher Nutrition Incentive Program (also called GusNIP) is a nutrition initiative managed by the United States Department of Agriculture (USDA). This program gives low income Americans a reward, or incentive, for making healthy food purchases.

The program was created in 2019 and named after Gus Schumacher. Gus Schumacher was a long-time champion of local and regional food systems. He served in many important leadership positions at the USDA and other agricultural agencies. He championed the cause of local farms and healthy food sources.

Since it was established in 2019, GusNIP has provided over $270 million in funding to various projects across the U.S. with the goal of improving the health and nutritional status of participating households.


How does GusNIP work?

The Gus Schumacher Nutrition Incentive Program works by providing funds to various grant programs that improve nutrition security among low-income communities. There are three main types of grant programs:

  1. Nutrition Incentive Program: This program aims to increase the purchase of fruits and vegetables by providing incentives to low-income consumers at the point of purchase. It’s for people who participate in the Supplemental Nutrition Assistance Program (SNAP) and other USDA Nutrition Assistance Programs. This is how Double Up Food Bucks and similar programs are funded.
  2. Produce Prescription Program: This project promotes the consumption of fresh fruits and vegetables by prescribing them to individuals and households. It’s aimed at reducing food insecurity and healthcare costs for low income Americans who are especially vulnerable to poor nutrition. This is how FreshRX and similar programs are funded.
  3. National Training, Technical Assistance, Evaluation, and Information Centers Program (NTAE): This cooperative agreement offers training, technical assistance, evaluation, and information support services to potential applicants and GusNIP as a whole.

Who can apply for GusNIP grants?

Non-profit organizations and government agencies can apply for the Nutrition Incentive projects and Produce Prescription projects. For the cooperative agreement, eligibility is extended to non-governmental organizations, state cooperative extension services, regional food systems centers, and institutions of higher education.

Basically, in order to get funding from the Gus Schumacher Nutrition Incentive Program, you must be a nonprofit or government agency with a plan to promote nutrition incentives to a low income audience. These grants aren’t available directly to individuals, even though individuals can benefit from participating in programs funded by GusNIP.

What is the impact of GusNIP?

The Gus Schumacher Nutrition Incentive Program is more than just a program – it’s a movement that strives to ensure that all Americans have access to healthy, fresh, and affordable food.

By working with community organizations and healthcare systems, GusNIP facilitates the growth of underrepresented communities, making sure that everyone can partake in the benefits of nutritious eating. The program has helped communities such as the Takoma/Langley Crossroads, where thousands of SNAP users were able to access fresh produce through “Year-Round Fresh Checks.”

These programs have helped countless low income Americans eat healthier. It has shown to have a huge positive impact on the communities that are served through this program.

How can I get GusNIP incentives?

If you’re eligible for SNAP or other USDA Nutrition Assistance Programs, you may be able to get free healthy food from the Gus Schumacher Nutrition Incentive Program.


The most common ways to get help from these programs are as follows:

To find more opportunities, keep an eye on local food markets, community centers, and healthcare institutions that partner with GusNIP. They often provide incentives at the point of purchase, helping you stretch your dollars further.

For those who qualify, the Produce Prescription Program might provide a new way of accessing fresh produce. This program is often run through healthcare providers, who write “prescriptions” for fresh fruits and vegetables.


The Gus Schumacher Nutrition Incentive Program is a powerful tool that can help you and your family eat healthier, no matter your budget. With its various grant programs and collaborations with community organizations, GusNIP is ensuring that good nutrition is accessible for all Americans.

So next time you’re at the grocery store or local market, remember GusNIP and make the most of the opportunities it offers to bring healthier, fresher food to your family’s table. And if you know of any local non-profits or community organizations who could benefit from the program, encourage them to apply for a GusNIP grant. Together, we can foster healthier communities, one meal at a time.